Overview

The Marketing Associate will support the execution of Placer.ai’s event and partnership marketing initiatives. This role is ideal for a highly organized, detail-oriented marketer who thrives in a fast-paced environment and can manage multiple workstreams simultaneously.

Working closely with the Senior Events & Partnerships Manager, this individual will help coordinate logistics and execution for external events (including trade shows and conferences) as well as partnership-driven campaigns such as webinars and email activations. This role requires strong project management skills, cross-functional collaboration, and a proactive approach to ensuring deliverables are executed on time and at a high standard.

The ideal candidate is operationally strong, analytically curious, and can evaluate performance and provide recommendations to optimize future campaigns.

Responsibilities:

Support execution of external events, including trade shows, conferences, and sponsorships
Manage relationships with event organizers and partners to ensure seamless execution and strong collaboration
Coordinate partnership marketing initiatives, including webinars, email campaigns, and co-marketing activations
Own project management across events, partnerships, and ABM initiatives, ensuring timelines and deliverables are met
Act as a central point of coordination across Marketing, Content, Sales, and Event Operations teams
Collaborate with content teams to align on messaging and promotion strategies
Maintain organization across multiple concurrent events and partnership activations
Coordinate execution of ABM campaigns across Sales and Marketing, including audience targeting and marketing activities tied to specific accounts
Act as a resource for AEs by connecting them to the right content, assets, and data signals at the right stage of their ABM deals
Track ABM campaign metrics and translate findings into clear, actionable updates for stakeholders
Manage partner email campaigns and CRM list uploads
Provide ongoing support to the Senior Events & Partnerships Manager on additional projects

Qualifications: 

2 years of experience in marketing, events, partnerships, or a related field
Strong organizational and project management skills with the ability to manage multiple priorities simultaneously
Familiarity with HubSpot or similar marketing automation platforms
Excellent written and verbal communication skills
Experience supporting events, partnerships, or campaign execution preferred
Detail-oriented with a proactive, problem-solving mindset
Comfortable working cross-functionally and collaborating with multiple stakeholders
Able to analyze campaign performance and translate insights into actionable recommendations
Highly motivated, self-starter attitude with strong ownership of responsibilities
Undergraduate degree in Marketing, Communications, or related field
Native-level English proficiency
Willingness to take some calls in the evening

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