“Building on Nefesh B’Nefesh’s ongoing success in bringing Western Jews on Aliyah [ascend/move to Israel], this initiative will generate momentum by creating a strong support system serving as a catalyst for expansion of the Jewish communities in the North for years to come,” said Angelica Berrie, President of the Russell Berrie Foundation. “Go North will enable modern day pioneers to fulfill their dreams by moving to a region of Israel that is less Westernized and needs the skills, talents and energy they will bring. We see strengthening the North as a vital strategic priority,” she continued.

Jews from British-Israelite countries urged to 'Go North'